Longtime partners Avid and Dolby Labs are revolutionizing how you can distribute your music by introducing support for Dolby Atmos ® Music distribution via Avid Play. Independent artist, producers, and record labels can now distribute immersive music mixes in Dolby Atmos ® to a global audience while retaining 100% of their royalties all from the Avid Play app.
With so much content being created in Pro Tools, it only makes sense to offer customers an end-to-end solution for creation, recording, mixing, and distribution all from a unified platform. Using Pro Tools, Avid Link, and Avid Play, anybody can be their own music distribution company. You can release music to a global platform with over 150+ music services across the globe, as well as any future platform that might be introduced. With the latest release of Avid Play you also now have the option of releasing your music in Dolby Atmos ® as well as standard stereo. Currently, Amazon Music HD and Tidal Hi-Fi are the only two platform supporting Dolby Atmos ® Music, with other platforms not far behind.
What is Dolby Atmos ®
Dolby Atmos ® is an immersive sound technology that allows audio to envelop the listener in 360-degrees of sound by allowing you to place an audio signal anywhere in the room. This includes above the listener, and below, which could never be done with traditional surround-sound systems which operate on a flay 2-D plane. Dolby Atmos ® is used in Movies & TV, Music, and Video Games.
Releasing Your Music With Avid Play
Releasing your music in Dolby Atmos ® is done via the Avid Link app, with an Avid Play subscription. Unlimited music releases per year are $49.99, no hidden fees, you keep 100% of your royalties.

Check out Avid Blogs for step-by-step instructions on how to release your music with Avid Play: READ MORE
Object Based Mixing In Dolby Atmos ®
If you want to learn more about Dolby Atmos ® check out the Dolby Tutorial series: DOLBY PROFESSIONALS
Have Fun Being Creative!
Mihai
Author: Mihai Boloni
Avid Expert Certified Pro Tools Instructor
www.protoolstraining.com
888-277-0457
